Apple Inc. CEO Steve Jobs, as of press time is announcing the new and improved iPods which has sold 110 million to date.

“Today we’re going to refresh or replace every product in the lineup,” said Jobs. The update on the iPod shuffle is just the addition of “nice new colors”. With the iPod nano, new features include the ability to watch video on a larger, brighter display. The new redesigned iPod nano on the other hand, include the ability to watch video on a larger, brighter display. It also features Cover Flow, the ability to scroll through album artwork visually, support for games, more storage features and a full metal design. Macworld is doing a live coverage and you can check it out at http://www.macworld.com/news/2007/09/04/livecoverage/index.php.

[ Via MacWorld
Peter Cohen and Jason Snell ]