Jessica Simpson Swimwear Line Launched

Jessica Simpson’s bathing suit line has been launched and made its debut at the Mercedes-Benz Fashion Week in Miami Beach, Florida last weekend.

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Dubbed as the Jessica Simpson Spring 2008 Swimwear Collection, it includes both bikinis as well as conservative one-piece swimsuits. Jessica reportedly played a huge role in the designing of the swimsuits, and even personally selected the models that walked the runway.

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One Response to “Jessica Simpson Swimwear Line Launched”

  1. Jessica Simpson Collection Says:

    First shoes, then boots, then handbags…all well received. Seems as though this was a natural progression. The girl is really turning her name into quite the enterprise. Me thinks she isn’t as dumb as the blogosphere and her critics lead you to believe.

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